<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE article PUBLIC "-//NLM//DTD JATS (Z39.96) Journal Publishing DTD v1.3 20210610//EN" "JATS-journalpublishing1-3.dtd">
<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">worldneweconomy</journal-id><journal-title-group><journal-title xml:lang="ru">Мир новой экономики</journal-title><trans-title-group xml:lang="en"><trans-title>The world of new economy</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2220-6469</issn><issn pub-type="epub">2220-7872</issn><publisher><publisher-name>Financial University under The Governtment оf The Russian Federation</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.26794/2220-6469-2018-12-2-98-109</article-id><article-id custom-type="elpub" pub-id-type="custom">worldneweconomy-181</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ТЕОРЕТИЧЕСКИЙ АСПЕКТ</subject></subj-group></article-categories><title-group><article-title>Объединяя экономику и психологию: теоретические и практические аспекты (Нобелевская премия по экономике 2017)</article-title><trans-title-group xml:lang="en"><trans-title>Bringing Together Economics and Psychology: Theoretical and Practical Aspects (Nobel Prize in Economics 2017)</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-7630-0243</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Симочкин</surname><given-names>Д. И.</given-names></name><name name-style="western" xml:lang="en"><surname>Simochkin</surname><given-names>D. I.</given-names></name></name-alternatives><bio xml:lang="ru"><p>аспирант,</p><p>Москва</p></bio><bio xml:lang="en"><p>graduate student, Department of Economics,</p><p>Moscow</p></bio><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>МГУ имени М.В. Ломоносова</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Lomonosov Moscow State University</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2018</year></pub-date><pub-date pub-type="epub"><day>24</day><month>08</month><year>2018</year></pub-date><volume>12</volume><issue>2</issue><fpage>98</fpage><lpage>109</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Симочкин Д.И., 2018</copyright-statement><copyright-year>2018</copyright-year><copyright-holder xml:lang="ru">Симочкин Д.И.</copyright-holder><copyright-holder xml:lang="en">Simochkin D.I.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://wne.fa.ru/jour/article/view/181">https://wne.fa.ru/jour/article/view/181</self-uri><abstract><p>Поведенческая экономика — область исследований, где к анализу принятия экономических решений применяются аналитические возможности психологии. Такой подход дает возможность проведения более глубокого анализа процесса принятия экономическими агентами решений, открывая новые возможности для проведения исследований, нацеленных на повышение общей социальной выгоды. В настоящей статье рассматриваются отмеченные Нобелевской премией по экономике в 2017 г. исследования Ричарда Талера, посвященные изучению трех психологических обстоятельств, систематически влияющих на поведение экономических агентов,— ограниченная рациональность, восприятие справедливости (социальные предпочтения) и проблема самоконтроля. Используя системный подход, автор статьи ставит целью осуществить комплексный анализ теоретико-методологических и практических трудов нобелевского лауреата, выполненный на основе изучения основных работ, получивших мировое признание. Также акцентируется внимание на указанном нобелевском награждении в связи с особенностями сформировавшейся за последние несколько лет политики награждения Нобелевского комитета, в рамках развития мировой экономической науки. Таким образом, в статье систематизируется научный вклад Р. Талера в экономическую науку, кроме того, производится вывод, что присуждение Нобелевской премии в 2017 г. Р. Талеру укладывается в общую картину награждений за последние несколько лет. При этом также отмечается одно из основных направлений деятельности Нобелевского комитета, связанное с «определением» таких научно-исследовательских результатов и программ, которые смогли бы реабилитировать экономическую науку после прошедшего экономического кризиса и не допустить дальнейшее нарастание неопределенности мировой экономической системы.</p></abstract><trans-abstract xml:lang="en"><p>Behavioral economics is a field of research, where the analytical possibilities of psychology science are applied to the analysis of economic decision-making. This approach allows more in-depth analysis of the decision-making process of economic agents and opens up new opportunities for research aimed at increasing overall social benefits.</p><p>This article examines the studies of Richard Thaler, noted by the Nobel Prize in Economics in 2017, devoted to the study of three psychological features of economic man which systematically affect the behavior of economic agents: limited rationality, the perception of justice (social preferences), and the problem of selfcontrol.</p><p>Using the system approach, the author sets a goal to carry out a complex analysis of the theoretical, methodological and practical works of the Nobel Prize Laureate, that have received world recognition. The attention is also focused on the awarded Nobel Prize in connection with the peculiarities of the Nobel Committee’s policy of awarding that has been formed over the past few years, within the framework of the development of the world economic science.</p><p>The article systematizes Thaler’s scientific contribution to economics. In addition, it concludes that awarding of the Nobel Prize in 2017 fits into the overall picture of awards in the last few years. At the same time, it notes one of the main directions of the Nobel Committee’s activities related to the “definition” of such research results and programs that could rehabilitate economic science after the past economic crisis and prevent further increase in the uncertainty of the world economic system. </p></trans-abstract><kwd-group xml:lang="ru"><kwd>Нобелевская премия по экономике</kwd><kwd>поведенческая экономика</kwd><kwd>ограниченная рациональность</kwd><kwd>социальные предпочтения</kwd><kwd>экономическая теория</kwd><kwd>мировая экономическая наука</kwd></kwd-group><kwd-group xml:lang="en"><kwd>Nobel Prize in Economics</kwd><kwd>behavioral economics</kwd><kwd>limited rationality</kwd><kwd>social preferences</kwd><kwd>economic theory</kwd><kwd>world economic science</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Буев М. Экономика, Нобель за поиск, «спаривание» и «фрикции». Финансовый директор. 2010;(38). URL: https://fd.ru/articles/156334-nobel-za-poisk-sparivanie-ifriktsii (дата обращения: 01.11.2017). Buev M. Economics, Nobel for searching, “pairing” and “frictions”. Finansovyi direktor. 2010;(38). URL: https://fd.ru/articles/156334-nobel-za-poisk-sparivanie-ifriktsii (accessed 01.11.2017). (In Russ.).</mixed-citation><mixed-citation xml:lang="en">Буев М. Экономика, Нобель за поиск, «спаривание» и «фрикции». Финансовый директор. 2010;(38). URL: https://fd.ru/articles/156334-nobel-za-poisk-sparivanie-ifriktsii (дата обращения: 01.11.2017). Buev M. Economics, Nobel for searching, “pairing” and “frictions”. Finansovyi direktor. 2010;(38). URL: https://fd.ru/articles/156334-nobel-za-poisk-sparivanie-ifriktsii (accessed 01.11.2017). (In Russ.).</mixed-citation></citation-alternatives></ref><ref id="cit2"><label>2</label><citation-alternatives><mixed-citation xml:lang="ru">Thaler R.H. Toward a positive theory of consumer choice. Journal of economic behavior and organization. 1980;(1):39–60.</mixed-citation><mixed-citation xml:lang="en">Thaler R.H. Toward a positive theory of consumer choice. Journal of economic behavior and organization. 1980;(1):39–60.</mixed-citation></citation-alternatives></ref><ref id="cit3"><label>3</label><citation-alternatives><mixed-citation xml:lang="ru">Thaler R.H. Misbehaving: The Making of Behavioral Economics. New York: W.W. Norton &amp; Company; 2015.</mixed-citation><mixed-citation xml:lang="en">Thaler R.H. Misbehaving: The Making of Behavioral Economics. New York: W.W. Norton &amp; Company; 2015.</mixed-citation></citation-alternatives></ref><ref id="cit4"><label>4</label><citation-alternatives><mixed-citation xml:lang="ru">Thaler R.H. Mental accounting and consumer choice. Marketing Science. 1985;(4):199–214.</mixed-citation><mixed-citation xml:lang="en">Thaler R.H. Mental accounting and consumer choice. Marketing Science. 1985;(4):199–214.</mixed-citation></citation-alternatives></ref><ref id="cit5"><label>5</label><citation-alternatives><mixed-citation xml:lang="ru">Thaler R.H., Shefrin H.M.An Economic Theory of Self-Control. Journal of Political Economy. 1981;(89):392–406.</mixed-citation><mixed-citation xml:lang="en">Thaler R.H., Shefrin H.M.An Economic Theory of Self-Control. Journal of Political Economy. 1981;(89):392–406.</mixed-citation></citation-alternatives></ref><ref id="cit6"><label>6</label><citation-alternatives><mixed-citation xml:lang="ru">Strotz R. H. Myopia and Inconsistency in Dynamic Utility Maximization. Review of Economic Studies. 1956;(23):165–180.</mixed-citation><mixed-citation xml:lang="en">Strotz R. H. Myopia and Inconsistency in Dynamic Utility Maximization. Review of Economic Studies. 1956;(23):165–180.</mixed-citation></citation-alternatives></ref><ref id="cit7"><label>7</label><citation-alternatives><mixed-citation xml:lang="ru">Ainslie G.W. Picoeconomics. Cambridge: Cambridge University Press; 1992.</mixed-citation><mixed-citation xml:lang="en">Ainslie G.W. Picoeconomics. Cambridge: Cambridge University Press; 1992.</mixed-citation></citation-alternatives></ref><ref id="cit8"><label>8</label><citation-alternatives><mixed-citation xml:lang="ru">Chetty R., Friedman J.N., Leth-Petersen S., Nielsen T.H., Olsen T. Active vs. Passive Decisions and Crowd-Out in Retirement Savings Accounts: Evidence from Denmark. Quarterly Journal of Economics. 2014;(129):1141– 1219.</mixed-citation><mixed-citation xml:lang="en">Chetty R., Friedman J.N., Leth-Petersen S., Nielsen T.H., Olsen T. Active vs. Passive Decisions and Crowd-Out in Retirement Savings Accounts: Evidence from Denmark. Quarterly Journal of Economics. 2014;(129):1141– 1219.</mixed-citation></citation-alternatives></ref><ref id="cit9"><label>9</label><citation-alternatives><mixed-citation xml:lang="ru">Thaler R.H., Benartzi S. Save More TomorrowTM: Using Behavioral Economics to Increase Employee Saving. Journal of Political Economy. 2004;(112):164–187.</mixed-citation><mixed-citation xml:lang="en">Thaler R.H., Benartzi S. Save More TomorrowTM: Using Behavioral Economics to Increase Employee Saving. Journal of Political Economy. 2004;(112):164–187.</mixed-citation></citation-alternatives></ref><ref id="cit10"><label>10</label><citation-alternatives><mixed-citation xml:lang="ru">Benartzi S., Thaler R.H. Behavioral Economics and the Retirement Savings Crises. Science. 2013;(339):1152– 1153.</mixed-citation><mixed-citation xml:lang="en">Benartzi S., Thaler R.H. Behavioral Economics and the Retirement Savings Crises. Science. 2013;(339):1152– 1153.</mixed-citation></citation-alternatives></ref><ref id="cit11"><label>11</label><citation-alternatives><mixed-citation xml:lang="ru">Thaler R.H., Sunstein C.R. Libertarian Paternalism. American Economic Review Papers and Proceedings. 2003;(93):175–179.</mixed-citation><mixed-citation xml:lang="en">Thaler R.H., Sunstein C.R. Libertarian Paternalism. American Economic Review Papers and Proceedings. 2003;(93):175–179.</mixed-citation></citation-alternatives></ref><ref id="cit12"><label>12</label><citation-alternatives><mixed-citation xml:lang="ru">Van Dalen H.P., Henkens K. Comparing the Effects of Defaults in Organ Donation Systems. Social Science &amp; Medicine. 2014;(106):137–142.</mixed-citation><mixed-citation xml:lang="en">Van Dalen H.P., Henkens K. Comparing the Effects of Defaults in Organ Donation Systems. Social Science &amp; Medicine. 2014;(106):137–142.</mixed-citation></citation-alternatives></ref><ref id="cit13"><label>13</label><citation-alternatives><mixed-citation xml:lang="ru">Sugden R. Looking for a Psychology for the Inner Rational Agent. Centre for Behavioural and Experimental Social Science and School of Economics. University of East Anglia; 2015:1–22.</mixed-citation><mixed-citation xml:lang="en">Sugden R. Looking for a Psychology for the Inner Rational Agent. Centre for Behavioural and Experimental Social Science and School of Economics. University of East Anglia; 2015:1–22.</mixed-citation></citation-alternatives></ref><ref id="cit14"><label>14</label><citation-alternatives><mixed-citation xml:lang="ru">Becker G.S. A Theory of Social Interactions. Journal of Political Economy. 1974;(82):1063–1093.</mixed-citation><mixed-citation xml:lang="en">Becker G.S. A Theory of Social Interactions. Journal of Political Economy. 1974;(82):1063–1093.</mixed-citation></citation-alternatives></ref><ref id="cit15"><label>15</label><citation-alternatives><mixed-citation xml:lang="ru">Sen A.K. Rational Fools: A Critique of the Behavioral Foundations of Economic Theory. Philosophy &amp; Public Affairs. 1977;(6):317–344.</mixed-citation><mixed-citation xml:lang="en">Sen A.K. Rational Fools: A Critique of the Behavioral Foundations of Economic Theory. Philosophy &amp; Public Affairs. 1977;(6):317–344.</mixed-citation></citation-alternatives></ref><ref id="cit16"><label>16</label><citation-alternatives><mixed-citation xml:lang="ru">Kahneman D., Knetsch J.L., Thaler R.H. Fairness and the Assumption of Economics. Journal of Business, 1986;(59):285–300.</mixed-citation><mixed-citation xml:lang="en">Kahneman D., Knetsch J.L., Thaler R.H. Fairness and the Assumption of Economics. Journal of Business, 1986;(59):285–300.</mixed-citation></citation-alternatives></ref><ref id="cit17"><label>17</label><citation-alternatives><mixed-citation xml:lang="ru">Kahneman D., Knetsch J.L., Thaler R.H. Fairness as A Constraint on Profit Seeking. American Economic Review. 1986;(76):728–741.</mixed-citation><mixed-citation xml:lang="en">Kahneman D., Knetsch J.L., Thaler R.H. Fairness as A Constraint on Profit Seeking. American Economic Review. 1986;(76):728–741.</mixed-citation></citation-alternatives></ref><ref id="cit18"><label>18</label><citation-alternatives><mixed-citation xml:lang="ru">Solow R.M. On Theories of Unemployment. American Economic Review. 1980;(70):1–11.</mixed-citation><mixed-citation xml:lang="en">Solow R.M. On Theories of Unemployment. American Economic Review. 1980;(70):1–11.</mixed-citation></citation-alternatives></ref><ref id="cit19"><label>19</label><citation-alternatives><mixed-citation xml:lang="ru">Fehr E., Tyran J.R. Does Money Illusion Matter? American Economic Review. 2001;(91):1239–1262.</mixed-citation><mixed-citation xml:lang="en">Fehr E., Tyran J.R. Does Money Illusion Matter? American Economic Review. 2001;(91):1239–1262.</mixed-citation></citation-alternatives></ref><ref id="cit20"><label>20</label><citation-alternatives><mixed-citation xml:lang="ru">Fama E. Efficient Capital Markets: A Review of Theory and Empirical Evidence. Journal of Finance. 1970;(25):383–417.</mixed-citation><mixed-citation xml:lang="en">Fama E. Efficient Capital Markets: A Review of Theory and Empirical Evidence. Journal of Finance. 1970;(25):383–417.</mixed-citation></citation-alternatives></ref><ref id="cit21"><label>21</label><citation-alternatives><mixed-citation xml:lang="ru">De Bondt W.F.M., Thaler R.H. Does the Stock Market Overreact? Journal of Finance. 1985;(40):793–805.</mixed-citation><mixed-citation xml:lang="en">De Bondt W.F.M., Thaler R.H. Does the Stock Market Overreact? Journal of Finance. 1985;(40):793–805.</mixed-citation></citation-alternatives></ref><ref id="cit22"><label>22</label><citation-alternatives><mixed-citation xml:lang="ru">De Bondt W.F.M., Thaler R.H. Further Evidence on Investor Overreaction and Stock Market Seasonality. Journal of Finance. 1987;(42):557–581.</mixed-citation><mixed-citation xml:lang="en">De Bondt W.F.M., Thaler R.H. Further Evidence on Investor Overreaction and Stock Market Seasonality. Journal of Finance. 1987;(42):557–581.</mixed-citation></citation-alternatives></ref><ref id="cit23"><label>23</label><citation-alternatives><mixed-citation xml:lang="ru">Симочкин Д.И. Нобелевская премия по экономике 2016: теоретические и практические аспекты. Государственное управление. Электронный вестник. 2017;(62):231–250. Simochkin D.I. Nobel prize in economics 2016: Theoretical and practical aspects. Gosudarstvennoe upravlenie. Elektronnyi vestnik (Elektronnyi zhurnal). 2017;(62):231–250. (In Russ.).</mixed-citation><mixed-citation xml:lang="en">Симочкин Д.И. Нобелевская премия по экономике 2016: теоретические и практические аспекты. Государственное управление. Электронный вестник. 2017;(62):231–250. Simochkin D.I. Nobel prize in economics 2016: Theoretical and practical aspects. Gosudarstvennoe upravlenie. Elektronnyi vestnik (Elektronnyi zhurnal). 2017;(62):231–250. (In Russ.).</mixed-citation></citation-alternatives></ref><ref id="cit24"><label>24</label><citation-alternatives><mixed-citation xml:lang="ru">Шерешева М.Ю., Костанян А.А. Поведенческая экономика: модель человека в экономической теории и оценка роли государства в этой модели (препринт). Lomonosov Moscow State University. Preprint series of the economic department. URL: https://www.econ.msu.ru/sys/raw.php?o=32384&amp;p=attachment (дата обращения: 01.11.2017). Sheresheva M. Yu., Kostanyan A.A. Behavioral Economics: human model in economic theory and evaluation of the role of the state in this model (Preprint). Lomonosov Moscow State University. Preprint series of the economic department. URL: https://www.econ.msu.ru/sys/raw.php?o=32384&amp;p=attachment (accessed 01.11.2017). (In Russ.).</mixed-citation><mixed-citation xml:lang="en">Шерешева М.Ю., Костанян А.А. Поведенческая экономика: модель человека в экономической теории и оценка роли государства в этой модели (препринт). Lomonosov Moscow State University. Preprint series of the economic department. URL: https://www.econ.msu.ru/sys/raw.php?o=32384&amp;p=attachment (дата обращения: 01.11.2017). Sheresheva M. Yu., Kostanyan A.A. Behavioral Economics: human model in economic theory and evaluation of the role of the state in this model (Preprint). Lomonosov Moscow State University. Preprint series of the economic department. URL: https://www.econ.msu.ru/sys/raw.php?o=32384&amp;p=attachment (accessed 01.11.2017). (In Russ.).</mixed-citation></citation-alternatives></ref><ref id="cit25"><label>25</label><citation-alternatives><mixed-citation xml:lang="ru">Талер. Р. От homo economicus к homo sapiens. Пер. с англ. Писарева А. Логос. 2014;1(97):141–154. Thaler R. From Homo economicus to Homo sapiens. Translated from English by. Pisariev A. Logos. 2014;1(97):141–154. (In Russ.).</mixed-citation><mixed-citation xml:lang="en">Талер. Р. От homo economicus к homo sapiens. Пер. с англ. Писарева А. Логос. 2014;1(97):141–154. Thaler R. From Homo economicus to Homo sapiens. Translated from English by. Pisariev A. Logos. 2014;1(97):141–154. (In Russ.).</mixed-citation></citation-alternatives></ref><ref id="cit26"><label>26</label><citation-alternatives><mixed-citation xml:lang="ru">Капелюшников Р.И. Поведенческая экономика и новый патернализм: препринт WP3/2013/03/; Национальный исследовательский университет «Высшая школа экономики». М.: Издательский дом Высшей школы экономики, 2013. URL: https://wp.hse.ru/data/2013/05/14/1299917275/WP3_2013_03f.pdf (дата обращения: 01.10.2017). Kapelyushnikov R.I. Behavioral economics and new paternalism. Preprint WP3/2013/03/. National Research University “Higher School of Economics”. Moscow: Publishing house of Higher School of Economics; 2013. URL: https://wp.hse.ru/data/2013/05/14/1299917275/WP3_2013_03f.pdf (accessed 01.11.2017). (In Russ.).</mixed-citation><mixed-citation xml:lang="en">Капелюшников Р.И. Поведенческая экономика и новый патернализм: препринт WP3/2013/03/; Национальный исследовательский университет «Высшая школа экономики». М.: Издательский дом Высшей школы экономики, 2013. URL: https://wp.hse.ru/data/2013/05/14/1299917275/WP3_2013_03f.pdf (дата обращения: 01.10.2017). Kapelyushnikov R.I. Behavioral economics and new paternalism. Preprint WP3/2013/03/. National Research University “Higher School of Economics”. Moscow: Publishing house of Higher School of Economics; 2013. URL: https://wp.hse.ru/data/2013/05/14/1299917275/WP3_2013_03f.pdf (accessed 01.11.2017). (In Russ.).</mixed-citation></citation-alternatives></ref></ref-list><fn-group><fn fn-type="conflict"><p>The authors declare that there are no conflicts of interest present.</p></fn></fn-group></back></article>
